Building Your Company Website

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Why put your business online? The answer is simple. Because in today’s business world, it’s essential that your business have an online presence if you want to stay competitive. Your prospective and existing customers use the internet for a wide range of purposes, such as researching products they need, then purchasing those items from the comfort of their homes or offices, or anywhere else they may be. Chances are, your competition is already online and is using their internet presence as an extremely powerful sales, marketing, and promotional tool.

Website Basics

.Before getting enmeshed in design details, get the big picture by writing a site outline. In addition to basic text, your website can incorporate photos, illustrations, animation, videos, audio clips, music, and a plethora of other multimedia elements or content that will convey your information to your target audience in an easy-to-understand, visually appealing and appropriate manner.

Handy Tools

Your website is your online presence and your connection to the world, so give it your very best shot, making sure it conveys the image and message you want and need your customers to see. Fortunately, there are loads of tools to help you improve your website’s appearance.

Finding the Host with the Most

Now that you have your site’s design and content creation well underway, the next step is publishing your site on the net. For this, you have three basic options. The first is to host it yourself on a computer that can be dedicated as a web server (or a computer that’s permanently connected to the internet) and has a broadband internet connection.

Conclusion

In fact, many ecommerce entrepreneurs turn to the web hosting companies we mentioned above to solve all their ecommerce needs, such as handling credit card transactions, sending automatic email messages to customers thanking them for their orders, and forwarding the order to them for shipping and handling— and of course, domain registration and hosting.

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