Jameson

AUTOMOTIVE ENGINE DESIGNS AND DIAGNOSIS

INTRODUCTION TO ENGINES The engine provides the power to drive the vehicle’s wheels. All automobile engines, both gasoline and diesel, are classified as internal combustion engines because the combustion or burning that creates energy takes place inside the engine. The...

THE RISE OF COLOR FORECASTING IN THE UNITED STATES AND GREAT BRITAIN

In 1930, the prominent British journalist and editor Holbrook Jackson addressed the Royal Society of Arts in London on an important commercial topic: “colour determination in the fashion trades” and the role of “Colour Forecasts.” Best known for his...

The Rationale Behind Color and Trend Forecasting

Success in fashion, as in many other businesses, involves the uncanny ability to psyche out trends and translate them into products that will win favor with the customer. Throughout history, successful entrepreneurs have turned unarticulated longings into saleable merchandise....

Vital Considerations for Using Facebook for Marketing Purposes

Your work with Facebook for marketing will pay off if handled right. To make it useful and valuable, be careful about how you use Facebook. There are several practical things to think about as you aim to use Facebook...

Using Quora for Marketing

Your marketing campaign on Quora is all about showing that you understand certain concepts. Answer questions in a smart and sensible manner to show people that you and your business can be trusted. Quora lets you confirm that you...

Destination and Tourist Attraction PR

The term “destinations” in the context of this chapter refers to popular U.S. visitor sites such as the Hawaiian Islands, Florida’s beaches, New York’s Catskill Mountains, Arizona’s Grand Canyon, California’s Napa Valley, Nevada’s casinos, Colorado’s Rocky Mountains, the Washington,...

Automotive Batteries

Introduction An automotive battery (Figure 5-1) is an electrochemical device capable of storing and producing electrical energy. Electrochemical refers to the chemical reaction of two dissimilar materials in a chemical solution that results in electrical current. When the battery is...

Restaurant Public Relations

Of all the major sectors of travel and tourism, restaurant PR requires some of the most specialized knowledge and language. This, and the fact that nearly half of all new restaurants fail in their first few years and the...

The Travel and Tourism Industry and PR’s Role in It

Travel and tourism in America has become big business. It is the business of trains, planes, and automobiles. Plus cruise ships, tourist attractions, hotels, restaurants, passenger railroads, motor coaches, tour companies, and much more. These components can be categorized...

ORGANISING THE OLYMPIC GAMES

INTRODUCTION According to the Olympic Charter, the Summer Olympic Games are called the Games of the Olympiad and form a separate cycle from the Olympic Winter Games. An Olympiad is a four-year period celebrated by the Olympic Games. The Games...

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What is mobile app development?

Simply put, enterprise applications development  framework is the process of creating software applications that can run on mobile devices....
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